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Variable Printing
Cost Effective Variable Data Printing and Marketing
The secret to successful marketing has always been targeting and positioning of your unique benefits.
This can now easily be achieved with your printed materials by means of Cerqa's variable printing services.
Our variable digital printing equipment allows you to customize your one-to-one marketing materials with personalized
messages, varying offers and price points, personalized URLs (PURLs), as well as tailored images and artwork.
Whether you need customizable brochures, letters, postcards or other printed items, our variable data
printing services are able to achieve:
Personalization - Unique, targeted printed materials designed specifically for each customer.
Bigger Returns on your Marketing Dollar - Higher response rates and greater customer loyalty
help achieve better ROI.
Differentiated Marketing - Stand out from the crowd by having unique marketing for each of your
targeted customer segments.
Lower Costs - Integrating your variable printing directly with Cerqa's in-house mailing services
lowers your total marketing costs.
Variable printing is a key component of our Cross Media Marketing solution which
allows for the interaction of your marketing across print, email and the web. It can also be integrated with
our Print Management solution for online customization of your digital
pieces while maintaining control of your brand and expenses.
Variable Data Printing Equipment Options
- i-Gen3
- Xerox 6060
- Xerox Nuvera 144
- Xerox 8000
- Indigo 8000
Cerqa has in-house variable data printing capabilities in Austin Texas or through
7 of our affiliated printing companies across the United States in Atlanta GA, Chattanooga TN, Chicago IL, Houston TX,
Indianapolis IN, Las Vegas NV or Miami Fl.
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